Atelier Arruzo

This project centered on a full company rebrand, repositioning the business from a niche focus on custom upholstery to a broader presence in home and commercial décor. As the Product Designer, I led the rebrand end to end, developing a new visual identity and logo that reflected the company’s expanded vision. I also designed a responsive web and mobile platform that showcases their work, communicates their services clearly, and provides intuitive pathways for users to explore offerings and get in touch. The result is a cohesive brand and digital experience that supports growth into new markets while elevating the company’s overall presence.